Why Giga Influence

You shouldn't pay for promises.
You should pay for proof.

The influencer industry runs on upfront fees and unverifiable claims. We built something different — a platform where every dollar is tied to a verified view, every creator earns on merit, and brands never overpay again.

The Industry Problem

$21 billion spent. Most of it wasted.

The influencer marketing industry is projected to hit $21B this year. But the model hasn't evolved since 2016 — and brands are paying the price.

💸

Flat fees reward fame, not results

A creator with 500K followers charges $5,000 per post — regardless of whether 200 or 200,000 people actually watch. You're buying a lottery ticket, not a marketing channel.

📊

Metrics are self-reported

Most platforms rely on creators sending screenshots of their analytics. Screenshots can be edited, delayed, or cherry-picked. There's no source of truth.

🎭

Authenticity gets lost

When creators are paid a flat fee regardless of performance, there's no incentive to make content that actually resonates. The brand becomes a footnote, not the feature.

Weeks of negotiation

Finding creators, negotiating rates, signing contracts, reviewing drafts — the average brand spends 3-4 weeks before a single piece of content goes live.

🎲

Concentration risk

Putting your entire budget behind 1-2 influencers means one underperforming post can tank your whole campaign. No diversification, no safety net.

🔒

No accountability

If a $10K post gets 500 views, what's your recourse? Nothing. The creator got paid, the agency got their cut, and you're left with a line item and no ROI.

API-verified
👁Every view counted
Our Approach

Performance-based. API-verified. Zero waste.

Giga Influence connects brands with thousands of creators who compete to make your brand the star of their content. You set your cost per view, and you only pay when real people watch.

You set the price

Define your performance target — the maximum you'll pay per verified view. No negotiations, no surprises.

Creators compete on quality

When earnings are tied to views, creators are incentivized to make content that actually performs. Better content = more views = more earnings.

Platform APIs verify everything

We connect directly to TikTok, Instagram, and YouTube APIs. View counts come from the platforms themselves — not screenshots, not estimates.

You only pay for results

No upfront fees. No flat rates. If a video gets 0 views, you pay $0. Your budget only depletes as verified views accumulate.

The Technology

Verified by the platforms. Not by trust.

Our verification engine connects to official platform APIs to snapshot view counts at multiple intervals — giving you data you can actually rely on.

TikTok

TikTok

  • Official Content API
  • Video-level view counts
  • Real-time data sync
  • Engagement metrics included
Instagram

Instagram

  • Instagram Graph API
  • Reels view verification
  • Reach & impressions
  • Story performance data
YouTube

YouTube

  • YouTube Data API v3
  • Shorts view counts
  • Watch time metrics
  • Audience retention data

How verification works

T+0
Video posted
Creator submits link
T+24h
Admin review
Brief compliance check
T+7d
Hold period
Views accumulate naturally
T+7d
API snapshot
Verified count locked in
Content Standards

Your brand is the star. Not a passing mention.

Every video on Giga Influence puts your brand at the core. We don't allow "shoutout" content where your product appears for 2 seconds. These are dedicated features — your brand is the entire point of the video.

Product Reviews

In-depth, honest takes on your product

Unboxings

First impressions and reveal moments

Tutorials & Demos

How-to content featuring your product

Dedicated Features

Full videos built around your brand

🚫

What we don't allow

Passing mentions, background placements, or "thanks to [brand]" disclaimers at the end of unrelated content. Your brand deserves to be the focus, not an afterthought.

Product Review

Tutorial

Unboxing

Demo

Comparison

How we stack up.

A side-by-side look at Giga Influence versus the alternatives brands typically consider.

Giga InfluenceInfluencer AgenciesDIY / Marketplaces
Pricing modelPay per verified viewFlat fee per postNegotiated per creator
Minimum spend$500 (credits)$10,000+ retainer$500–$5,000 per creator
Time to first content48–72 hours3–6 weeks1–2 weeks
Creator pool size10,000+ vetted creators50–200 on rosterUnlimited (unvetted)
View verificationOfficial platform APIsScreenshots / reportsSelf-reported
Content formatBrand-featured (dedicated)Varies by contractVaries widely
Risk if content underperformsNone — pay only for viewsFull fee already paidTime + partial fee lost
ScalabilityHundreds of creators per campaignLimited by rosterLimited by your time
The Scale Advantage

One campaign. Hundreds of creators. Millions of views.

Instead of betting everything on one influencer, distribute your budget across hundreds of creators. More content, more reach, less risk.

1

Traditional

1 influencer, 1 post, 1 chance to perform

Budget
$5,000
Content pieces
1
Guaranteed views
0
vs

Giga Influence

Hundreds of creators, diversified risk

Budget
$5,000
Content pieces
50–100+
Guaranteed views
Every view paid for
Platform Stats

The numbers speak for themselves.

10M+
Verified views delivered
10,000+
Active creators
50K+
Videos produced
48hrs
Avg. time to first video

We spent $12,000 on a single influencer last year and got 3,000 views. With Giga Influence, the same budget got us 2.4 million verified views across 60 creators. It's not even close.

Sarah Chen
Head of Growth, DTC Skincare Brand

Stop paying for promises.
Start paying for proof.

Join thousands of brands who switched to performance-based influencer marketing and never looked back.